Tuesday, April 29, 2008

Three Branding Lessons I Learned From Inside the Yoga Temple

I'll let you in on a little secret...I've recently become addicted to Yoga! It's a great way for a type-A personality like me to unwind, get centered and focus on something other than the next task on my list of to-do's. The added benefit is that I've gained more physical power and strength and an abundance of clarity in all aspects of my life.

I've been practicing Yoga now for several months and have been so focused on my movements that I failed to notice there is much to be learned about business success in the midst of the 'om'. Here are 3 lessons we can all learn from:

1. Let your inner voice guide you
Unlike competitive sports, Yoga practitioners don't compete with the rest of the room or even themselves. Instead, they honor where they are at in the moment and stretch not based on what the rest of the group is doing but based on how far they can go that day. This requires really listening to your inner voice, honoring where you're at and not imposing preconceived judgments on yourself.

In business, instead of moving at the pace of the pack, or making decisions based on what others are doing (or not doing), develop a strategy that honors your brand statement. When you are clear on your brand, and the value it represents, you are able to make decisions that point back to what really matters and is right...for you.

2. Expect to get out of balance
One of the moves I had the most difficulty with in the early stages of my yoga practice, is called 'Tree Pose.' As a yoga newbie, I didn't have the focus I have today and balancing on one foot while my hands floated in the air above me was challenging. I'd fall out of the move, and became frustrated.

No matter the size, or age, of your business there will be times when what you forecasted doesn't go as planned. It's easy to just throw your hands up in the air and give up or change your course completely - your brand isn't built on that now is it? Before you become frustrated, take a moment to readjust and try that marketing strategy or sales tactic again.

3. Model the actions of those that are achieving what you want
Whether you practice yoga in a studio with other people or prefer to move into downward-facing dog in the privacy of your own home, it helps to model someone who is performing the moves successfully. I'm always keeping an eye on my instructor when she introduces a move I'm not familiar with so that I can copy her movements.

As a small business owner, you don't have to go it alone! Look for role models that are achieving the success you want and learn from them. The trick is to avoid taking advice from those that aren't more successful than you. Beware of 'wanna-be' mentors that position themselves as know-it-alls when in fact they are do-nothings.

The most enjoyable part of my yoga practice is the 'Salutation Seal' when we place our hands near our heart and reflect on our accomplishment. As part of your business' practice honor your accomplishments and remember, tomorrow is another day.

Namaste.

2007 Liz Pabon. All rights reserved.

About the author: Liz Pabon, The Branding Maven, is inspiring, motivating and empowering - but most importantly, shes effective. A speaker and author on the topic of personal branding, Liz delivers insights and principles that are proven to achieve WILD SUCCESS. Liz publishes the weekly Keys 2 Wild Success! ezine. If you're ready to ATTRACT amazing clients, set yourself APART from the pack, make a lot more MONEY, and have a lot more FUN in your small business, get Lizs FREE WEEKLY TIPS by going NOW to http://www.thebrandingmaven.com!

Pilates And Yoga And Bolingbrook And Illinois

Nintendo Wii Review

The release of the Nintendo Wii last year has revolutionised the game console market more than another other product. We all thought that the original Sony Playstation was the best thing since sliced bread. And then came Microsofts Xbox, which gave Playstation a real run for its money. Sony thought back with the Playstation 2 and 3. Now Nintendo has take its game console to dizzy new heights that Sony and Microsoft have not been able to match.

So what is all the fuss about? Some might say it is the very competitive price point. At under 200 in the UK, and $250 in the USA, it is very reasonably priced compared with the Playstation 3 or Xbox 360. That has no doubt made gaming more affordable for the masses.

However, the real selling point is the amazing, futuristic wireless remote, known as the Wii remote. The Wii remote can detect three dimensional motion and rotation and enables the user to interact with the games like never before. You can punch, swing, punch, jump with the games. It is the kind of thing we have seen on science fiction movies and never actually believed were possible. You actually gain a valuable workout while playing a video game! The Wii remote has made game consoles exciting for everyone, even people that previously had no interest in game consoles.

The highly completive price point combined with the next generation wireless remote has lead to incredible demand for the Nintendo Wii. It has outsold the Playstation 3 and Xbox 360. It has been so popular that stocks have been sold out. Some believe that Nintendo embarked on a deliberate ploy to hold stock back to create an artificial demand. Whether that is true or not will be as issue of debate. But that is no debate about the quality of this game console. It proves a richer, more interactive, energetic and interesting experience that any other game consoles before it.

Nintendo has moved the game console to the next level. Now it is time for Sony and Microsoft to play catch up.

Pregnant Yoga Cl Mi